Design / Development
Design provides the personality of the site. We invest a great deal of time and
effort into site design with the goal of establishing our clients’ sites as
industry leaders. The site must be professional, aesthetically appealing, and
inviting.
Web sites should be customized to address specific needs. This emphasizes the
difference between Xpressions and other developers. Navigation through our
sites is simple, intuitive and works!
User Experience
To be successful, a Web site must have a compelling 'look and feel'. It must
establish a user experience that engages the visitor and leaves a lasting
impression. It should be designed so that the visitor is led through the site
and is satisfied with the experience. Our objective is to provide designs that
are logically planned, are easy to use, and resist becoming 'dated' with time.
From start to finish
We make every effort to shorten the time between the creation of an idea and
the finished product. To accomplish this goal, emphasis is placed on
communications. Clearly defined objectives are established upfront, and we
remain in close contact with the client throughout the design process.
Designed with you in mind
Our design applications take advantage of today's technologies while keeping an
eye on tomorrow's innovations. Successful designs not only attract and hold a
visitor's attention, but they also translate into increased business for the
client. The real measure of success is not the attractiveness of the site but
it's Return On Investment!
Keeping it fresh
An ongoing challenge for any company that has a Web presence is to keep its
site fresh and current. Seasons come and go, inventories rise and fall, product
pricing fluctuates to meet business demands and companies change. If business
climates were static, things would be much easier. If that were the case,
anyone could do it!
We specialize in developing customized Web sites that meet the needs of our
customers. This includes a design that compliments the company's image and a
Web site that responds to the company's strategic objectives. But, we go one
step further by giving our clients the ability to manage their own site by
changing its content as needed.
Our Integrated Site Management System puts control of the site's content in the
hands of our clients. Costly updates resulting from products changing or
pricing being modified are eliminated. Subject matter can be altered as
necessary to keep the site relevant and fresh.
The Internet has made response time an even more critical factor in today's
business. Our Integrated Site Management System makes this a company-driven
variable.
Want more information? Call us at 502.253.9004 or toll free 1.877.336.7255.